Strategic communication implementation for concise results in governmental affairs and public relations for manufacturing, energy and the transportation sectors in the Appalachian Region.
Industry Insight, Targeted Results
Coffman Collaborative is West Virginia's leading strategic governmental affairs firm in chemical manufacturing, automotive manufacturing, economic development, workforce, regulatory, and sustainability public policy. We use a comprehensive approach combining public relations and governmental affairs to build stakeholder relationships with policy and community leaders.
Our goal isn't focusing on just legislative session, but the greater impact of communicating your policy needs by establishing long-term relationships and building your network of stakeholders to support policy advancement.
Reputation Risk Management
Our firm specializes in understanding and identifying risk. We can help you implement preventive crisis communication strategies.
An award-winning agency, Coffman Collaborative received the 2022 PRSA East Central District Diamond Award in the category for Branding and Reputation Management for their work in the chemical manufacturing industry in West Virginia. They received Diamond Merit Awards in the Community Relations, Media Relations, and Logo Design Categories with projects for manufacturing and transportation clients.
Coffman Collaborative received a PRSA West Virginia Chapter Crystal Award in Community Relations for Belle Chemical Company in 2022.
Our Collaborative Approach
Founded in September 2021 by Rachel Coffman, Coffman Collaborate was created on the premise of
providing a custom strategy to each client project and need. We aren't just consultants, but apart of your team. Collaboration is key. We work with your team to learn who you are, and how to create the right approach for your outcomes. This is not one-size fits all, but a tailored-strategy plan for your individual results.
Our experience working with Fortune 500 companies and manufacturers has provided us with the expertise in implementing communication strategies for highly-technical subject matter. Whether it is communicating compliance, community advisory panel facilitation, understanding new regulations, legislative action or stakeholder engagement, we are the firm to develop your strategy in Appalachia, and beyond.
Coffman Collaborative, at the core, is a communications firm. We are trained communicators and value the science and implementation in properly-executed public relations following the RPIE process and proper research methods for any campaign. Learn more about our services and implementation.
Coffman Collaborative can help you navigate federal, state , agency and local levels governments. From monitoring to advancing legislation, we represent you to make sure your voice is heard
We know what regulations impact your business. Our firm has the experience and knowledge to help you navigate the complex regulatory landscape of the state. We track and monitor regulatory changes effecting you and provide you with the knowledge to engage in the rulemaking process and agency gudiance.
With us, you will be the first to know when issues are moving and legislation is being considered.
If you have an issue, we develop engagement. We work to create a layered approach to stakeholder advocacy, grassroots and grasstops campaigns collaborating community stakeholders, media relations, and target communications strategies. Our biggest strength is researching the best motivation for your issue.
We believe relationships are key. Our resources can help connect you with the right people for your business development goals. We can help pinpoint the right procurement strategy as a new vendor.
Our bi-partisan relationship network helps you achieve valuable connections in the state.
We understand crisis communications is proactive. Our team is trained to understand incident command protocol and operational readiness in responding in emergency management.
We can assist you in creating and facilitating your community advisory panel connecting your to your stakeholders and building trust with the community.
Need an evaluation of your reputation? Do you know your risks? We can walk you through our evaluation process to provide insight on areas to strengthen your reputation with stakeholders
Are you engaging in the right audiences. We can assist you with stakeholder mapping, relationship building and stakeholder strategic engagement. through community relations and other implementation.
Earned media is the best branding tool, but many don't communicate what they are doing enough. We will help consult you in the proper ways to gain media coverage to send your message.
We have a strong relationship network of community organizations and resources. We will work with you to develop a strategy for nonprofit engagement, STEM education partnerships, charitable giving, external volunteer opportunities and more..